Frontrow

Week of 28 September

FRONTROW Weekly Trend Report

Every Monday FRONTROW reads what Vogue, Elle, Harper's Bazaar, WWD, GQ, Allure, AD, Dezeen and the rest are writing, and puts the pieces that carry this week's trends first on every floor. This is that reading, department by department, with the pieces behind it. Updated weekly.

← every department

The department

Beauty

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night cream

Named by Allure, Vogue Beauty and Glamour · 3 pieces on the floor

antiaging serum

Named by Glamour and Cosmopolitan · 13 pieces on the floor

bob haircut

Named by Bazaar Beauty and Cosmopolitan · 42 pieces on the floor

longevity

Named by Elle Beauty · 7 pieces on the floor

rain scent

Named by Bazaar Beauty and Who What Wear · 26 pieces on the floor

body wash

Named by Cosmopolitan · 38 pieces on the floor

hair serum for glass hair

Named by Vogue Beauty · 3 pieces on the floor

hyaluronic acid

Named by Vogue Beauty · 9 pieces on the floor

longevity skincare

Named by Cosmopolitan · 5 pieces on the floor

peptide

Named by Cosmopolitan · 5 pieces on the floor

sandalwood

Named by Bazaar Beauty · 75 pieces on the floor